Garuda - Garba Rujukan Digital

Deby Kurnia

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Author-ID : 3190040

Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Social Sciences

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ANALISIS STRUKTUR, PERILAKU DAN KINERJA PASAR (Structure, Conduct and Market Performance)KOMODITI KELAPA DALAM DI KECAMATAN TEBING TINGGI TIMUR KABUPATEN KEPULAUAN MERANTI Ardinata Ardinata; Ahmad Rifai; Deby Kurnia
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 5 (2018): Edisi 2 Juli s/d Desember 2018
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Pertanian

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The study aimed to analyze the channel, structure, behavior, appearance of the deep coconut market in Tebing Tinggi Timur District, Meranti Islands Regency. This study uses a survey method. Respondents are all marketing institutions involved in marketing coconut. Sampling uses the census method. Data analysis is descriptive and quantitative. The marketing channel is seen from the product flow that the goods go through, the structure is seen from the number of actors, the barriers to entry, concentration ratio, market share and the external index. Market behavior is seen from the practice of price formation, correlation and transmission. Market appearance is seen from marketing margins, efficiency and farmer's share. The research results show the marketing channels, namely (1). Farmers sell to the collector and the collector sells to wholesalers. (2). Farmers sell to big traders and wholesalers sell to factories and abroad. The market structure is an oligopsonist, there are obstacles in and out of the market. The value of the market share at the level of collectors ranges from 0.02-0.13, at the level of wholesalers ranging from 0.06 to 0.22. The value of the herfindahl index at the level of the traders is 0.0884, at the level of wholesalers it is 0.1427. Market behavior shows the end consumer (wholesaler) who determines the price. The price of coconut at the farm level is strongly correlated with the price of coconut at the final consumer level. The value of price transmission elasticity is <1, which means that the price changes at the level of large traders are greater than the price changes at the farmer level. Market appearance, the total marketing margin for channel I is Rp. 904.81, - / Item. Costs and benefits obtained Rp. 175, - / Item and Rp. 730, - / Item. Channel II total marketing margin of Rp. 1,061.81, - / Item. Costs and benefits obtained Rp.195, - / Item and Rp. 867, - / Item. The efficiency of marketing channels I 6.57% and II 6.09% with Farmer's share 66.04%, and 66.82%. Keywords:Coconut, Marketing, Channels, Structure, Behavior, Appearance

ANALISIS STRUKTUR, PERILAKU DAN KINERJA PASAR (Structure, Conduct and Market Performance)KOMODITI KELAPA DALAM DI KECAMATAN TEBING TINGGI TIMUR KABUPATEN KEPULAUAN MERANTI Ardinata Ardinata; Ahmad Rifai; Deby Kurnia
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 5 (2018): Edisi 2 Juli s/d Desember 2018
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Pertanian

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ABSTRACT The study aimed to analyze the channel, structure, behavior, appearance of the deep coconut market in Tebing Tinggi Timur District, Meranti Islands Regency. This study uses a survey method. Respondents are all marketing institutions involved in marketing coconut. Sampling uses the census method. Data analysis is descriptive and quantitative. The marketing channel is seen from the product flow that the goods go through, the structure is seen from the number of actors, the barriers to entry, concentration ratio, market share and the external index. Market behavior is seen from the practice of price formation, correlation and transmission. Market appearance is seen from marketing margins, efficiency and farmer's share. The research results show the marketing channels, namely (1). Farmers sell to the collector and the collector sells to wholesalers. (2). Farmers sell to big traders and wholesalers sell to factories and abroad. The market structure is an oligopsonist, there are obstacles in and out of the market. The value of the market share at the level of collectors ranges from 0.02-0.13, at the level of wholesalers ranging from 0.06 to 0.22. The value of the herfindahl index at the level of the traders is 0.0884, at the level of wholesalers it is 0.1427. Market behavior shows the end consumer (wholesaler) who determines the price. The price of coconut at the farm level is strongly correlated with the price of coconut at the final consumer level. The value of price transmission elasticity is <1, which means that the price changes at the level of large traders are greater than the price changes at the farmer level. Market appearance, the total marketing margin for channel I is Rp. 904.81, - / Item. Costs and benefits obtained Rp. 175, - / Item and Rp. 730, - / Item. Channel II total marketing margin of Rp. 1,061.81, - / Item. Costs and benefits obtained Rp.195, - / Item and Rp. 867, - / Item. The efficiency of marketing channels I 6.57% and II 6.09% with Farmer's share 66.04%, and 66.82%. Keywords:Coconut, Marketing, Channels, Structure, Behavior, Appearance

ANALISIS SCP (STRUCTURE, CONDUCT, PERFORMANCE) KOMODITI SAGU DIKECAMATAN TEBING TINGGI TIMUR KABUPATEN KEPULAUAN MERANTI (STUDI KASUS DI DESA SUNGAI TOHOR) Elfis Merdani; Ermi Tety; Deby Kurnia
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 6 (2019): Edisi 1 Januari s/d Juni 2019
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Pertanian

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This research purpose to analyze the structure, behavior, and appearance of sago commodity in Sungai Tohor village, Tebing Tinggi Timur regency. Research conducted using the method of the survey. Respondents made up of farmers and the entire marketing agencies involved in commodity Commerce of Sago. Determination of the samples of farmers using simple random sampling method, while for merchants using the method of census. The data analysis done in a descriptive and quantitative. The structure of the market are identified through amount of market participants, the obstacles out of market entry, the concentration ratio, market share and the herfindahl index. The behavior of the market is seen through the practice of the establishment of price, correlation of price and price transmission. The appearance of the market observed from the margins of marketing. Market structure including the oligopsony, seen from the amount the seller more than a buyer, and the existence of barriers to market in or out. The value of the present market share traders gatherers ranged from 0.09-0.12, while the present major traders of 1. Herfindahl index value present merchant gatherers of 0.01. While in major merchant level of 1. Analysis of market behavior suggests that the end consumer (merchants) is the dominant part in the determination of price. The commodity price levels in sago farmers correlated strongly with the price at the level of the final consumer. Price transmission elasticity value is < 1. Average marketing margin commodities sago is Rp 1,057,-/kg. Types of commodity markets sago in the village of Sungai Tohor is oligopsony. The average marketing costs at the level of traders collecting is Rp. 647,-/kg, with an average profit rate was Rp. 410,-/Kg. Keywords : Sago, Structure, Behavior, Appearance, Market

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